🏕️SnackPro Camp GTM
outreach as allon@snackpro.ai

Message variants

Edit the subject lines + body messages the A/B test rotates through. Variables: {{campName}} {{greeting}} {{firstName}} {{city}} {{region}} {{settingWord}} {{advisors}} {{peers}} {{peersSentence}} — {{peersSentence}} drops in a FOMO line naming 2-3 nearby camps (auto-omits if none)

A/B stats⚡ Rapid Send
Advisor credibility line — the {{advisors}} variable

⚠ Reads as “…built it with food-allergy researchers and allergists.” Put the real researcher/allergist names here before live sends (e.g. “food-allergy researchers including Dr. [Name] ([institution])”).

Subject lines (7 active)

S1-access
preview: Camp Wenonah now has free allergen scanning
S2-list
preview: Camp Wenonah is on this summer's list
S3-rollout
preview: every summer camp gets this free this year
S4-personal
preview: Re: Camp Wenonah's allergic campers this summer
S5-built
preview: I made this free for camps like Camp Wenonah
S6-ready
preview: Camp Wenonah's allergen tool is ready
S7-attention
preview: Re: ATTENTION: food allergies at Camp Wenonah

Body messages (4 active)

B-fomo
preview:

Hi Jane,

Camp Wenonah is on this summer's list for free SnackPro access. Here's your link: snackpro.ai.

Camps across Ontario like Camp Timberlane, Camp Can-Aqua and Camp Big Canoe are getting the same free access this summer.

Your staff scan any snack and instantly see whether it contains a camper's allergens, all from one shared roster. I'm a food-allergy dad, and I built it with food-allergy researchers and allergists.

It's free, and it's yours if it's useful.

Allon

B-parent
preview:

Hi Jane,

I've opened SnackPro free this summer to every camp program in the country, Camp Wenonah included. Here's your link: snackpro.ai.

It does one thing well: your staff scan any snack and instantly see whether it contains a camper's allergens, all from one shared roster. I'm a food-allergy dad, and I built it with food-allergy researchers and allergists.

Camps across Ontario like Camp Timberlane, Camp Can-Aqua and Camp Big Canoe are getting the same free access this summer.

No catch, no cost. It's yours if it's useful.

Allon

B-short
preview:

Hi Jane, SnackPro is free for every summer camp this season, Camp Wenonah included. Your link: snackpro.ai.

Staff scan any snack and instantly see whether it contains a camper's allergens. Built by a food-allergy parent with food-allergy researchers and allergists.

Allon

B-story
preview:

Hi Jane,

I'm Melissa's father. After she reacted to a snack everyone had assumed was fine, I built SnackPro, and I've now opened it free to every summer camp, Camp Wenonah included. Here's your link: snackpro.ai.

Staff scan any snack and instantly see whether it contains each camper's allergens. Built with food-allergy researchers and allergists.

Allon